Use cases/ Share a public roadmap

Show users what's planned, in progress, and shipped so they stop asking and start trusting.

Overview

A public roadmap is the simplest customer-trust play in product. It tells users what you're working on next without making them ask. Sleekplan's roadmap renders straight from the same posts that power your feedback board, so the people who requested a feature see exactly when it moves from Planned to In Progress to Released.

How it works

Drag posts between columns in the Sleekplan dashboard. The public roadmap updates instantly. Each post links back to its feedback thread so users can see the original discussion, the vote count, and the team's responses.

For sensitive roadmaps, set the board to internal-only or invite-only and use the same workflow with a private audience.

How it flows
  1. Pick public or private

    Public boards build trust with prospects and existing customers. Internal boards work for stakeholder updates without leaking strategy. Same tool, different access.

  2. Match your brand

    Custom domain (e.g. roadmap.yourcompany.com), custom colours, custom terms for columns. The roadmap looks like part of your product, not a third-party page.

  3. Let users vote on what's next

    Roadmap items are votable. Anonymous, registered, or SSO: your choice. The vote count becomes a live demand signal you can act on next sprint.

  4. Keep requesters in the loop

    When a roadmap item changes status, every subscriber gets an email and an in-app notification. The follow-up writes itself.

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What is a public roadmap tool, and why have one?

A public roadmap is a transparent statement of intent: here's what we're building, here's what we've shipped, here's what we've decided not to do. Done well, it builds customer trust, defangs the "are you even working on X?" thread, and gives prospects evidence you're alive. Done badly, it leaks strategy and locks you into commitments. A serious roadmap tool helps you do the first without doing the second.

Why bother with a public roadmap?

1. Customers love it

Transparency builds trust. The moment you share what you're working on, customers stop spamming support with the same five questions.

2. It's a sales tool

Prospects who see an active roadmap know they're buying into a living product, not a snapshot. Early-stage SaaS companies especially benefit.

3. It pulls feedback in

"Here's what's planned" almost always provokes "what about X?" — that conversation then happens in your feedback board instead of a 1:1 support thread.

4. It forces team alignment

Writing the roadmap forces the team to argue about priorities once, in writing, instead of every sprint planning meeting.

Why Sleekplan

The roadmap is the same data as your feedback board, viewed differently. Drag a post; the roadmap updates; the requester gets notified. Try it free.

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Your roadmap,
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